Brand Manager (Hospitality) at Fosad Consulting Ltd | Naijahotjobs, jobs in nigeria, latest jobs in nigeria

Brand Manager (Hospitality) at Fosad Consulting Ltd

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Fosad Consulting Ltd is a business support services firm with offerings in Human Resource Management, Immigrations and Real Estate Consulting. We leverage our expertise and strategic alliances to support businesses. Our proposition is based on a deep understanding of the drivers of high performing businesses and the required business solutions that supports it. We work with clients to support their non-core business tasks to strategically position them for business success.

Our client, a major player in the hospitality industry, is looking to recruit a Brand Manager who will be responsible for increasing brand share of mind, affinity and relevance, patronage and overall profitability.

BRAND MANAGER (HOSPITALITY)

JOB DESCRIPTION

Key Responsibilities include:

Marketing Research
Conduct marketing research
Analyse data to crystalise targeted marketing insight
Monitor market trends, research consumer markets, company performance metrics and competitors’ activities to identify opportunities and key issues

Planning
Developing data-driven strategic marketing plans- short term, medium and long term
Liaise with vendors to plan and implement marketing campaigns
Brainstorm new and innovative growth strategies

Budgeting and Resource Management
Develop annual budget in line with organisation’s financial procedures
Efficient utilization of resources to achieve organisation’s objectives
Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)

People Management
Effectively cooperating with and managing vendors
Managing across departments and influencing to achieve brand objectives

Marketing Results
Deliver set business growth
Ensure conversion of marketing activities to observable business results
Contribute to improvement in service/quality levels

QUALIFICATIONS
Skills and Personal Attributes
Analytical thinking; comfortable working with numbers, metrics and spreadsheets
A fixer at heart
Strategic thinking and goal orientation
A good measure of fluid intelligence to thrive in novel situations
Creative and innovative, able to generate many good-actionable ideas
Results-oriented
Elite communication and interpersonal skills
Up-to-date with latest trends and marketing best practices
Knowledge of digital marketing

EDUCATION AND EXPERIENCE
A good degree in business, engineering or related field
5-year experience in service marketing with demonstrable hospitality industry knowledge
3-year management experience is desirable

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